Fresh off his acclaimed performance as The Ghoul in Amazon Prime Video’s hit series Fallout, actor Walton Goggins has surprised fans by taking on an entirely different, albeit equally green, role. Goggins is the unexpected star of Walmart’s latest high-budget holiday commercial, where he portrays a character strikingly similar to Dr. Seuss’s iconic Grinch. The reveal has sparked widespread discussion online, with many fans both amused and intrigued by the acclaimed actor’s latest venture into holiday advertising.
From Wasteland Wanderer to Who-ville Wannabe
The commercial sees Goggins embodying a festive, yet curmudgeonly, green character, clearly drawing inspiration from Jim Carrey’s memorable portrayal of The Grinch. Dressed in a shaggy green suit and sporting a mischievous grin, Goggins’ character navigates a bustling Walmart store, seemingly trying to dampen the holiday spirit before ultimately succumbing to it. This stark contrast to his gritty, post-apocalyptic role in Fallout has been a major talking point, highlighting Goggins’ versatility and willingness to embrace diverse projects.
A Different Shade of Green for the Holidays
While not explicitly named “The Grinch,” the character’s visual design and persona leave little to the imagination. The ad is a clear nod to the beloved Dr. Seuss character, leveraging the festive association to promote Walmart’s holiday offerings. Goggins brings his signature intensity and comedic timing to the role, making the character both endearing and slightly unsettling, in true Grinch fashion. The production quality of the commercial is notably high, indicative of Walmart’s significant investment in its seasonal marketing campaign.
Fan Reactions and the “Need Money Bad” Myth
The internet, as expected, reacted swiftly. Many comments echoed the sentiment of the original source’s headline, playfully suggesting Goggins “must need money bad” to take on such a role after his recent success. However, industry insiders and fans alike understand that celebrity endorsements, especially for major brands like Walmart, are often lucrative opportunities that allow actors to pursue passion projects or simply enjoy the benefits of their hard-earned fame without necessarily indicating financial distress.
Pro Tip: Major brand commercials offer significant paydays for established actors, often allowing them creative freedom in other projects. It’s a strategic move, not usually a sign of desperation.
Goggins’ decision could also be seen as a way to broaden his appeal beyond serious dramatic roles, showcasing his range and connecting with a wider, family-oriented audience during the holiday season. His unique charm and ability to inhabit complex characters, whether villainous or festive, make him a compelling choice for such an ad.
Editor’s Take
Walton Goggins appearing as a Grinch-like figure for Walmart is a genius move, both for the brand and for the actor. For Walmart, it’s a high-profile, attention-grabbing campaign that leverages a beloved holiday archetype with a recognizable face. For Goggins, it’s a chance to dip his toes into lighthearted commercial work, reminding audiences of his comedic chops while his star power from Fallout is still at its peak. Far from needing money, this is likely a smart business decision, diversifying his portfolio and keeping him in the public eye in a fun, unexpected way. It’s a win-win, proving that even a Ghoul can embrace the holiday spirit, especially when a big brand is footing the bill.

